Home » Sunday » Technology
Using humor to seriously tap business
Ximalaya, an online radio platform, is cooperating with Shanghai Fun Factory Media to jointly tap the online audio talk show market, one of the rapidly growing sectors in digital entertainment, Shanghai Daily learned yesterday.
“The Magic Box of Humor,” an online paid audio program which teaches people how to better use humor in social activity and make a success of their careers, will have Fun Factory providing content produced by well-known talk show celebrities. Shanghai-based Ximalaya, the country’s biggest online audio platform with over 470 million users, will be the distribution and marketing channel, both sides said.
Online radio creates high quality content to draw listeners with “new lifestyle,” said Wang Yue, secretary general of the Shanghai Network Audio-visual Association.
Ximalaya, one of the China’s Top 100 Internet firms, will adopt artificial intelligence to offer consumers content that they need, the company said.
It is seeking an initial public offering in Hong Kong, media reported. But Ximalaya declined to comment on the issue.
Firms like Ximalaya and Qingting are using funds from several rounds of financing to invest in high-quality culture, sport and education content to diversify revenue, according to industry insiders.
- About Us
- |
- Terms of Use
- |
- RSS
- |
- Privacy Policy
- |
- Contact Us
- |
- Shanghai Call Center: 962288
- |
- Tip-off hotline: 52920043
- 沪ICP证:沪ICP备05050403号-1
- |
- 互联网新闻信息服务许可证:31120180004
- |
- 网络视听许可证:0909346
- |
- 广播电视节目制作许可证:沪字第354号
- |
- 增值电信业务经营许可证:沪B2-20120012
Copyright © 1999- Shanghai Daily. All rights reserved.Preferably viewed with Internet Explorer 8 or newer browsers.