Programs for children to receive stricter regulation on Tencent

Xu Wei
To enhance the quality of kids' programs, Tencent will raise the threshold for its content providers – only "inspiring and positive" shows will be introduced for children.
Xu Wei

Programs and short videos specifically designed for children will receive stricter regulation on Tencent’s v.qq.com, officials said at a recent forum on the creation of a safer and healthier Internet environment.

Kids’ programs on the video-sharing website now cover animation, education, variety shows and children’s songs. To enhance the quality of the programs, Tencent will raise the threshold for its content providers — only inspiring and positive shows will be introduced for children.

Meanwhile, Tencent will get involved in branding, spin-offs and developing original content. More talented producers for kids’ programs will be supported.

Many domestic animated series will debut on the website soon. Among them will be “Animal Choir,” a series that blends traditional Chinese music with diverse modern musical elements, as well as a new adaptation of Zheng Yuanjie’s classic tale “Shuke and Beita.”

Programs for children to receive stricter regulation on Tencent
Ti Gong
Programs for children to receive stricter regulation on Tencent
Ti Gong

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