Juries for Asian New Talent Award meet press
The juries for the Asian New Talent Award held a meeting with media today during the ongoing 21st Shanghai International Film Festival.
Since 2004, the award has been a key platform for supporting and promoting emerging Asian filmmakers, many of whom has now grown into veterans in the industry.
“New blood needs to be introduced to every industry and the filmmaking industry is no exception, I’ve always interested in the works by young people and the five films we’ve watched yesterday were so intense, and I enjoyed them very much,” said Hong Kong producer Shi Nansun, chairman of the 5-member jury panel who has produced a number of box office.
And speaking of the phenomenon of young handsome actors who are extremely well paid, Shi said it’s important to use the right actors and actresses in the right place, unusually high payment for those who don’t have the corresponding skills and experiences does not contribute to the healthy development of the industry.
Chinese actress Song Jia who’s known for “Falling Flowers” noted that the transformation from actress to jury member has not been easy, but the opportunity to watch excellent films and learn through exchange of ideas is enjoyable experience.
“I think there’s a lot of braveness in the voice, they are young filmmakers with energy to express themselves, and we are also looking for strong emotions which are important to help the film reach the audiences,” said Pilipino director Raya Martin.
Chinese cinematographer Zeng Jian commented that sincere attitude and attention to the overall storytelling is more important than creating beautiful images in cinematography.