Reform cuts company application and approval time

Putuo District has launched a series of upgraded measures to make it more convenient for companies to further op­timize business environment.

The “2.0 version” of reform initiative, released at the awarding ceremony for outstanding Putuo companies, aims to further streamline the approval process with an improved management system and more refined services.

Various practical reform measures have been proposed in line with Putuo’s actual demands, said Gu Jianzhong, di­rector of the Putuo District Development and Reform Commission. Approval time and the required materials, for instance, can be reduced by half. The approval time for key projects, such as startups and construction projects, can be cut by up to two-thirds.

The Putuo government will use in­novative supervision methods, Gu said. To new industries, the government will hold an inclusive and prudent supervi­sion attitude. It will fully support the innovation and development of compa­nies, while maintaining basic rules on security.

The government pledges to fully imple­ment national and city policies, cover its services to all Putuo-based companies and respond to all the inquires from them.

The district will provide full-scale as­sistance from establishment to future development to the three key industries of Putuo: intelligent software, R&D ser­vices and technology finance. Service specialists will be deployed for each enterprise of the key sectors with tailed services. Supportive policies will also be introduced to the audio sectors.

Audio companies based in Putuo will receive assistance from various chan­nels, such as platform operation, audio content production, copyright transac­tions and services. Additional policies will be released to develop the human resources service industry.

The district government will also in­vite experts from the city’s securities watchdog, the Shanghai Stock Exchange and brokers to offer counseling and training for enterprises preparing to get listed. As a highlight of the new measures, newly established companies in Putuo can finish registrations online without heading to the service center. A new enterprise can submit registra­tion application materials online, while the authorities will review, approve and issue an electronic license online.

The initiative, the first of its kind in Shanghai, will actively promote elec­tronic business licenses to reduce the institutional transaction costs for new enterprises.

To further attract and better serve the professionals, the Putuo govern­ment will optimize its talent service network in the district, regional and company levels. Additional apartments will be allocated to better accommodate the outstanding specialists.