Philips' health continuum set to star in CIIE health zone

Visitors of the China International Import Expo (CIIE) will have the opportunity to access latest products and services across health continuum from healthy living and prevention, to precision diagnosis, personalized treatment and home care at the Royal Philips stand.

As a leading global health technology company, Philips is one of the largest exhibitors in the medical equipment & health care zone.

Attendance at the CIIE represents the long-term commitment of Philips: helping millions to live healthy lives and continuing investment in China, its second biggest market.

“As a focused health technology provider, we combine global innovation with local needs to help address China’s healthcare challenges. We fully support the ‘Healthy China 2030’ initiative,” said Andy Ho, Philips GC CEO. “We focus on top-three diseases — stroke, cardiovascular disease and cancer to develop ‘whole-life-cycle’ solutions by leveraging global innovation assets with local context via close collaboration with local eco-system including governmental authorities, different levels of hospitals, research institutions, universities, local start-up companies etc. The whole healthcare relevant local eco-system are our target audiences and key stakeholders of CIIE.”

“Finally yet importantly, individual consumers are also our important targets and we are dedicated to empowering them in personal health management,” He added.

Philips has been in the transformation from a consumer electronics brand into a specialist in healthcare. Since February 2015, Philips has made a total of 17 acquisitions, expanding capabilities in cardiovascular and oncological diseases as well as respiratory, mother & child care. Since the transformation, Philips’ performance and profits have continued to grow, and EBITA has increased from 4.7 percent in 2011 to 13.2 percent in the third quarter of 2018.

Philips in China, for China, with China

Since the 1920s, Philips products have entered the domestic market. It formed its initial joint venture in China in 1985. As a leading multinational company headquartered in Shanghai, Philips now operates in over 600 cities with 8,000 employees focused on HealthTech.

Philips Research China is one of the four global innovation hubs of Philips, not only supports innovation by local businesses, but involves itself in global research as an integral part of Philips’ global innovation capabilities. Since 2015, Philips had filed the most “health technology” applications to EPO for three consecutive years, and the company filed over 5,000 patents in China.

Its key research areas include imaging systems & clinical applications, intelligent clinical IT solutions & services, patient monitoring and chronic disease management; respiratory health through air sensing and control, nutritional health through kitchen appliances, population health in Asia. In 2018, Philips Research China established an AI lab, focusing on areas including natural language processing, data mining and analytics to support the generation of structured data; AI-based imaging to support precise diagnosis and personalized IGT; smart connection of devices, people and data across the health continuum anytime and anywhere to break boundaries and barriers in healthcare system to achieve integration and seamless care.

Philips AED to Guard Public Safety at CIIE

In October, Philips was chosen as AED or automated external defibrillator supplier for the Red Cross Society of Shanghai thanks to cutting-edge defibrillating technology. Philips has provided 50 sets of AEDs and cabinets to assist the Shanghai Red Cross to escort public safety at the site of the China International Import Expo.

Currently, it has installed more than 1.5 million units worldwide and has been used by more than 100 airlines and 200 airports around the world, saving countless lives. The widespread placement of AEDs in public places has been shown to significantly improve survival in patients with cardiac arrest.

Empowering People to Self-manage Their Health with Connected Consumer Products

At the CIIE expo, Philips demonstrates individual and integrated health products for consumers integrating personal health and professional medical care, which are expected to be a highlight of the zone.

Dream Family is a smart solution that connects doctors with patients for better sleep and breathing, based on Philips’ research in sleep and respiratory care. Philips has conducted a five-year R&D, user experience survey of nearly 700 patients with sleep disorders. Dream Family includes DreamMapper, the most downloaded app in respiratory health category; DreamService, a butler services that includes specialized personnel tracking and analyzing patient data and following up with the patient on a regular basis; DreamStation, a sleek, compact and easily portable sleeping system and DreamWear, a mask with ingenious open-face design that provides exceptional comfort.

Other consumer-oriented products include Philips’ Sonicare electric toothbrush for oral health. With its unique sonic vibration technology, Sonicare can achieve 31,000 brush vibrations per minute, producing a truly effective flow cleaning force that drives the water flow gently and effectively cleaning the teeth, dental blind spots included; the brush head and the built-in smart sensor chip, Bluetooth connected smart brushing program, together with the personalized instruction app visualize the oral cleaning process, help people clean their teeth more thoroughly, and perform long-term oral care more scientifically and professionally. The company’s new electric shaver also sets trend for men’s healthy and comfortable shaving. Philips is showcasing the latest Shaver Series S9000 Prestige electric shavers at CIIE, whose global sales volume has already exceeded 1 billion. The shaver also comes with a Qi wireless charging pad, bringing a new and healthy experience of super comfortable shaving.

Pioneering the Utilization of AI and Other Technologies to Enable Precision Medicine

Besides services and products to general public, Philips digital imaging systems and connected informatics usher in the age of precision medicine.

Philips is an internationally recognized player in diagnostic imaging, backed by a range of diagnostic imaging products ranging from ultrasound to CT, MR, X-ray, PET/CT and DSA systems. Philips has been using its clinical insights to develop intelligent technology as part of its efforts to help radiologists. The ultimate goal is to allow radiologists a high-quality image in one scan, offering simplified and accurate diagnostic pathways, even in extremely challenging circumstances involving complicated cases.

At Philips’ booth, visitors can experience its digital imaging systems, AI-based software and services that are intended to improve image quality, streamline workflows, enable seamless healthcare and enhance patient experience. They include the world’s first spectral detector CT IQon CT, the Ingenia CX MR system, the digital PET/CT Vereos, as well as other advanced ultrasound devices and systems such as EIPQ7 and CX50.

Philips also focuses on cardiovascular, cerebrovascular and oncological diseases to develop connected and AI-based integrated disease-specific solutions in China.

Based on “pain points” and the needs of China’s health care system, Philips has been building research and business partnerships with local hospitals, professional associations, research institutes, innovative companies and other stakeholders, to provide chest pain centers, stroke centers and oncology centers at all levels with integrated disease-specific solutions that cover the entire life cycle.

AI itself is not a solution across the health continuum, but instead a set of methods for developing solutions. The most important feature is the efficient calculation and accurate analysis and decision-making, transforming “data” into “insight” so that clinicians, hospital administrators, patients and health professionals can achieve better health outcomes at lower cost.