◦ WPP
District
Suhe Bay emerges as magnet for investment
The area is now home to 23 regional headquarters of multinational companies such as consultancy Roland Berger advertising leader WPP consumer group Kao fashion brand Coach pharmaceutical...
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Metro
Suhe Bay attracts multinational regional headquarters to Shanghai
Well on its way to become an emerging investment hub the area is now home to 23 regional headquarters of multinational companies such as consultancy Roland Berger advertising leader WPP...
2024-04-15 19:01
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Lifestyle
Mosaic of China Season 01 Episode 03 – The China/Africa Correspondent (Eric OLANDER, The China Africa Project)
EO So now youve caught me at a really exciting time in my life because Im finishing up here in China with WPP advertising where I was working.
2021-10-30 08:00
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Economy
China's top brands see value grow by 12 percent: survey
The BrandZ listing is commissioned by WPP and conducted by market research firm Kantar. It ranks brands based on what they contribute to the corporate value of their owners.
2020-10-16 18:59
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Economy
Advertising spend in China to fall by 2.8%
8 percent loss this year with a total size at 626.2 billion yuan US 89.5 billion while the global market expects an 11.8 percent fall according to WPP s media investment arm GroupM.
2020-07-22 20:11
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In Focus
Brands are us: China companies profit from high-profile names
BrandZ is commissioned by WPP and conducted by market research firm Kantar.
2020-07-06 10:49
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Economy
Four Chinese brands among world's most valuable
Alibaba was the world's second most valued brand, according to a recent WPP and Kantar ranking. Newcomer Pindoudou broke onto the list in 26th place.
2020-05-08 16:48
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Economy
Coronavirus expected to have lasting impact on media landscape
The world s largest advertising holding group WPP said like for like revenue in China slumped 23 percent in the first two months this year and group like for like revenue excluding...
2020-04-01 16:37
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Economy
Where you buy, what you buy, how you buy. Welcome to the trendy 20s!
Gordon Domlija chief executive of WPP s media investment unit Wavemaker China and president of the Asia Pacific region said local expertise will become critical as multinational companies...
2019-12-31 10:33
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Economy
Open sesame! Alibaba magic touch still unlocking new treasure troves
Kantar the data arm of global advertising and public relations giant WPP said its online survey of 900 consumers revealed that a third of respondents spent between 501 yuan and 2...
2019-11-26 12:45
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