Brewer fined over drinking-motion beer ad on WeChat

Hu Min
The China unit of AB InBev, the world's leading beer company, has been fined 250,000 yuan (US$39,200) for violation of China's advertisement law.
Hu Min

The China unit of AB InBev, the world's leading beer company, has been fined 250,000 yuan (US$39,200) for violation of China's advertisement law.

An advertisement, released by the company on its WeChat account, was found to contain beer drinking motion in a video and photographs, which is banned according to China's advertisement regulations on alcoholic drinks.

The fine was imposed in Shanghai by the Jing'an District Administration for Market Regulation recently.


Special Reports

Top