Radio anchors pitch in with Double Five Shopping Festival
12:50 UTC+8, 2020-04-30
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Dozens of hosts from Radio Shanghai will take part in special live broadcasts and streaming events meant to boost local products and spur consumption.
12:50 UTC+8, 2020-04-30
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From Thursday to next Tuesday, 55 anchors from Radio Shanghai will host special live broadcasts as well as livestreams on Douyin, or known overseas as TikTok, to boost the upcoming Double Five Shopping Festival.
Anchors including Yang Yongqing, Wang Kai and Sun Bing will tell heartwarming stories about the development of over 200 local brands. The concepts and craftsmanship behind the brands’ new products will also be highlighted during the programs.
The anchors will help to promote product sales via live broadcasting from 6pm to 11pm through Tuesday.
With a variety of discounts and promotional packages, the festival is also expected to bolster the economy and stimulate consumption.
Source: SHINE
Editor: Liu Qi
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